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Jay Ward Productions, Inc. (sometimes shortened to Ward Productions) is an American animation studio based in Los Angeles County, California. It was founded in 1948 by American animator Jay Ward, and was most notable for the Rocky and Bullwinkle and George of the Jungle franchises. Currently, the company, aside with most of its library, is owned by a Canadian company WildBrain.
The Jay Ward Productions library and rights were previously managed by Bullwinkle Studios, a joint venture between WildBrain via Jay Ward Productions and NBCUniversal via DreamWorks Studios. From 2014 to 2022, the studio produced animated reboot series of DreamWorks animated properties produced in the 1960s and 1970s, mainly Jay Ward characters.
History[]
The company was based on the Sunset Strip in West Hollywood, across Sunset Boulevard from the Chateau Marmont.
Jay Ward Productions was an independent studio from 1948 to 1959. It was part of Dancer Fitzgerald Sample (1959–1979), which originally brokered advertising for, and through its Gamma Productions subsidiary and its distributor Producers Associates of Television, Inc. (P.A.T.), animated Ward's productions. The Program Exchange acquired broadcast rights in 1979.
Jay Ward Productions today[]
The successor Jay Ward Productions Inc., managed by members of his family, is based in Costa Mesa, California.
By 2007, Jay Ward Productions had formed Bullwinkle Studios LLC, a joint venture with Classic Media (then an Entertainment Rights subsidiary), to manage the Jay Ward characters. Bullwinkle Studios's first production was George of the Jungle with Studio B Productions, a unit of DHX Mediabroadcast on Teletoon, then added to Cartoon Network. Tiffany Ward serves as president of Jay Ward Productions and Bullwinkle Studios. Classic Media was acquired in 2012 by DreamWorks Studios, which was later purchased by Comcast in 2016.
On February 3, 2022, Jay Ward Productions signed a deal with WildBrain to produce new content based on his portfolio. The agreement also includes distribution rights to the entire Jay Ward Productions library. However, DreamWorks retains the distribution rights to its co-productions.
Television programs[]
Animation[]
Jay Ward Productions[]
- Crusader Rabbit (1950–1952)
- The Adventures of Rocky and Bullwinkle and Friends (1959–1964)
- The Adventures of Rocky and Bullwinkle
- Fractured Fairy Tales
- Aesop and Son
- Bullwinkle's Corner
- Mr. Know-It-All
- The Rocky and Bullwinkle Fan Club
- Peabody's Improbable History
- Dudley Do-Right of the Mounties
- Hoppity Hooper (1964–1967)
- The Dudley Do Right Show (1964–1966)
- George of the Jungle (1967)
- Super Chicken
- Tom Slick
- Tennessee Tuxedo and Chumley (2014–2016)
- Underdog (2014–2016)
- Friendly (2014; 2016–2018)
- [The Adventures of Hijitus reboot]
- The Mr. Peabody & Sherman Show (2015–2017)
- Roger Ramjet and the American Eagles (2016–2021)
- Terr'ble Tessie (2016-2020)
- The Adventures of Rocky and Bullwinkle (2018–2020)
- The Funny Company (2018–2022)
- Dorothy's Adventures in Oz (2019)
- Mr. Wonderful's Wonderful World (2019–2020)
- Super Chicken (2020–2021)
Bullwinkle Studios[]
- George of the Jungle (2006–2008, 2015–2017)
Live-action[]
- Fractured Flickers (1962–1964)
Commercials[]
General Mills[]
- Cheerios, using characters Rocky and Bullwinkle (1959–1970), Boris Badenov (1959–1970), Aesop and Son (1960–1970), Dudley Do-Right (1961–1970), and Hoppity Hooper (1961–1972)
- Trix, using characters Rocky and Bullwinkle (1959–1970) and Hoppity Hooper (1961–1972)
- Cocoa Puffs, using characters Rocky and Bullwinkle (1959–1970) and Hoppity Hooper (1961–1972)
- Jets, using characters Rocky and Bullwinkle (1959–1970) and Hoppity Hooper (1961–1972)
- Wheat Hearts, using characters Mr. Peabody and Sherman (1959–1970)
- Frosty O's, using characters Dudley Do-Right (1961–1970) and Hoppity Hooper (1961–1972)
- Lucky Charms, using characters Boris and Natasha (1964–1970) and Hoppity Hooper (1964–1972)
Quaker Oats Company[]
- Cap'n Crunch (1963–1984)
- Quisp and Quake (1965–1973)
- Monster Munch (1966)
- Aunt Jemima (1968–1973)
- King Vitaman (1968)
- Frosted Oat Flakes (1968–1969)
- Fudge Town Cookies (1968)
- Mr. Chips Cookies (1968–1969)
- Scooter Pie Cookies (1968)
- Cinnamon Bear Cereal (1969)
- Cinnamon Flakes (1969)
- Crackles (1969)
- Gauchos Cookies (1969)
- Mister E (1969)
- Pronto (1969)
- Scooter Pies (1969)
- Vitaman the Great (1969)
- King Vitaman (1970–1971)
- Halfsies (1979–1982)
- Hi-Lo's (1980)
Films[]
Live-action[]
- Boris and Natasha (1992) (TV film)
- George of the Jungle (1997)
- Dudley Do-Right (1999)
- The Adventures of Rocky and Bullwinkle (2000) (Rocky and Bullwinkle appear as animated characters)
- George of the Jungle 2 (2003) (direct-to-video)
Animation[]
- The Phox, The Box, and The Lox (1999) (short film)
- Mr. Peabody & Sherman (2014) (credited as Bullwinkle Studios)
- Rocky and Bullwinkle (2014) (direct-to-video short film)